Novo Nordisk: how the SDGs are shaping the future of corporate behaviour
26 Jan 26 | Webinar
Building credibility in sustainability storytelling: B2C brands and the consumer trust gap (webinar audio recording)
As consumers pay closer attention to brands’ sustainability claims, the challenge is no longer so...
The SDGs are corporate-relevant because business was involved in their inception
Susanne Stormer, vice-president corporate sustainability, Novo Nordisk, explains to Ian Welsh why the sustainable development goals seem to have caught the imagination, arguing that they provide the roadmap that business require to establish their corporate purpose. While they are no panacea, the SDGs provide a framework that all actors can use to collaborate to develop effective sustainability, she says. The fact that business was involved in their creation is a key point in their effectiveness.
