FSC and Eastman Naia on the sourcing sustainable wood pulp challenges

Ruth Farrell, textiles marketing director at Eastman Naia, and Andrés Ortolano, FSC Italy chain of custody manager, discuss with Ian Welsh the role of certification in helping develop sustainable wood pulp supply chains in the apparel sector.

They talk about how to ensure protection of critical ancient forests, while providing brands and their customers with the assurance they are increasingly looking for when making purchasing decisions.